North Star Network Acquires Bojoko

North Star Network (NSN) has announced the acquisition of one of the leading casino affiliates, Bojoko. This event, which took place on February 14th, marks a new chapter for Bojoko, giving them the opportunity to expand their business in the online gambling sector and strengthen their position in the industry.

Terms of the Deal

The deal includes all of Bojoko’s assets and will be carried out with both an upfront payment and additional payouts depending on the company’s performance in 2025. The multiplier for these payouts will range from 3.0 to 4.5, depending on EBITDA results. Although the exact amount of the deal has not been disclosed, the agreement emphasizes the importance of partnership and the future development of both companies.

The Role of Joonas Karhu

Joonas Karhu, co-founder and CEO of Bojoko, will retain his key role in the company and continue to lead the project. He expressed excitement about the partnership, highlighting that with the support of North Star Network, Bojoko will be able to significantly expand its capabilities and reach a wider audience.

Bojoko’s Market Position

Founded in 2017, Bojoko has become a key player in the iGaming industry, providing users in the UK and Canada with up-to-date information on casinos, bingo sites, and sports betting. The brand has established itself as a trusted resource, offering user-friendly filters and solutions. Now, the platform is poised to strengthen its presence in key markets, enhancing service quality and expanding its capabilities.

Expanding Opportunities

The partnership with NSN will open new horizons for Bojoko. According to North Star Network CEO Julien Josse, this acquisition perfectly aligns with their strategy to expand their influence in the iGaming industry. He noted that Bojoko possesses unique expertise in the casino sector, which will enable the company to take confident steps toward international growth and innovation.

Furthermore, the agreement will equip Bojoko with additional resources to enhance its platform and deliver greater value to users and partners. Josse also highlighted plans to expand the company’s geographical presence, opening opportunities to enter new markets.

The Future of Bojoko

With its innovative approach and expertise in online gambling, Bojoko, now part of North Star Network, will aim for global growth. This partnership is expected to lead to a significant increase in user numbers and improvements in the quality of services provided.

This merger represents a major step in the development of both companies and creates new opportunities for players around the world.