The Amazon Slots Scam Featuring Bezos and Khaby Lame
The fraudulent brands “Amazon Slots” and “Amazon Slot Casino” use the images of Amazon founder Jeff Bezos and Italian influencer Khaby Lame in ad campaigns across Facebook, Instagram, and Google.
How the Fake Amazon Slots Brand Operates
The ads are styled in Amazon’s signature colors: the same palette, the same visual tone, and a nearly identical logo. The name makes it look like an official Amazon gaming product. Banners feature Jeff Bezos and Khaby Lame, their images used without permission.
The operators promise “€1,500 bonus” and “200 free spins,” while the “Amazon Slot Casino” website redirects users to the domain slotsandcasino.ag. The “Amazon Slots” app in the App Store and Google Play shows over 50,000 installs and a 4.6 rating, misleading potential players.
How Bezos and Lame’s Images Are Used
AI-generated images circulate online showing Jeff Bezos wearing an “Amazon Slots” cap against a backdrop of gaming tables. Other ads depict Khaby Lame looking like an official ambassador of the service. These visuals create the impression that major global figures support the brand.
In reality, neither Bezos nor Lame has any connection to the project. Their names and likenesses are used to build trust and push users to click through to the website.
Why the Advertising Violates Italian Law
Gambling advertising has been banned in Italy since 2018. Despite this, Amazon Slots ads are shown to Italian users, with social media algorithms actively directing the content to local audiences.
This type of promotion violates advertising rules and misleads users. Promises of “no-deposit bonuses” have no real basis, and Amazon’s branding is used without permission.
What Happens After Registration
The gameplay uses a pre-manipulated RTP mechanic to generate fake winnings. Afterward, users are told they must deposit money to withdraw these winnings. Once the payment is made, the account is blocked.
Why Platforms Allow These Ads
It remains unclear how social networks approve ads that violate local regulations. The banners use celebrity photos, copy Amazon’s logo, and promise unrealistic bonuses.
This reveals how easily dishonest operators bypass moderation. The fake brand disguises itself as a major corporation and uses familiar visual cues to build trust.
What Stands Behind the Amazon Slots Scheme
The fake brand attracts players through recognizable design and imagery. Bezos and Lame are turned into unwitting “ambassadors,” while users believe they are interacting with an official Amazon service — which is not the case.
The combination of copied branding, stolen images, and aggressive advertising makes the scheme especially dangerous, as thousands of users may perceive it as legitimate.