New Ukrainian Regulator PlayCity Suspended PIN-UP Operator’s License with Its First Decree

The new state regulator PlayCity has launched its operations with a decisive move — suspending the license of one of the largest gambling operators in Ukraine — PIN-UP.

Why PIN-UP Was Stripped of Its License

PIN-UP became the first operator to have its license revoked by the new regulator. The main reason is the company’s ties with Russia. The agency barred from the market any company with a “Russian footprint,” which contradicts the new rules in Ukraine.

PlayCity officially revoked the license of PIN-UP, demonstrating a firm stance on eliminating foreign influence from the Ukrainian gambling market.

Priorities of the New Regulator

One of PlayCity’s main tasks is cleansing the market of casinos with Russian ties.

Before PlayCity’s launch, licensing decisions were made by a single individual. This opened wide opportunities for corruption and ineffective oversight.

How the New Regulator Works

PlayCity automates the licensing process, which:

  • Eliminates the human factor;
  • Ensures procedural transparency;
  • Strengthens market oversight;
  • Reduces the level of corruption.

The new licensing system is built on algorithms and transparent rules that apply equally to all participants.

Changes Already Visible

PlayCity is already demonstrating tangible actions:

Action Result
License revocation of PIN-UP First application of the new control
License issuance automation Eliminating corruption, process transparency
New market rules Mandatory absence of ties with Russia

Symbolic Beginning

The revocation of PIN-UP’s license was a symbolic move — a company with Russian origin is being removed from the market. This sends a clear signal to all operators: the rules have changed, and compliance is mandatory.

What’s Next

PlayCity is already showing real changes in the industry and setting clear rules — the agency has revoked the license of the Russian casino PIN-UP to operate in Ukraine.