7K Announces Partnership with YouTube Channel Você Sabia?
In Brazil, operator 7K announced a partnership with the YouTube channel “Você Sabia?” — one of the world’s largest educational entertainment channels and a top 5 YouTube channel in Brazil, with 46.8 million subscribers on YouTube and over 76 million across all platforms. Hosts Lucas Marques and Daniel Molo are featured in Forbes Under 30.
The 7K and “Você Sabia?” Partnership
7K, part of the Ana Gaming ecosystem, confirmed that “Você Sabia?”, recognized by YouTube as the world’s largest educational channel, has become its new brand ambassador. This collaboration unites two digital powerhouses — a fast-growing iGaming platform and a global media project that connects millions of followers.
According to Nicolas Tadeu Ribeiro de Campos, founder and chairman of Ana Gaming, this move strengthens 7K’s position as a brand committed to innovation, transparency, and responsible entertainment:
“Lucas and Daniel inspire millions by combining education with humor. That perfectly reflects what 7K stands for — blending technology, emotion, and knowledge.”
Purpose of the Partnership
The main goal of this collaboration is to expand 7K’s presence in digital entertainment and reach a broader, more diverse audience. Through this, 7K reinforces its leadership in creating a fair, exciting, and responsible gaming experience.
Previous Brand Ambassadors
- Football player Hulk
- Musician Xand Avião
- Sports commentator Craque Neto
- Journalist André Henning
Now the company takes a new step toward digital content, strengthening its bond with younger generations.
How “Você Sabia?” Became a Global Phenomenon
Founded in 2013, “Você Sabia?” has become a benchmark for engaging and educational content. Creators Lucas Marques and Daniel Molo turned simple curiosities into a powerful source of knowledge with their accessible and entertaining approach.
Key Channel Achievements
| Metric | Achievement |
|---|---|
| YouTube Subscribers | 46.8 million |
| Total Followers Across Platforms | 76 million |
| Total Views | 8+ billion |
| Year Founded | 2013 |
The project has been recognized by YouTube as the world’s largest educational channel and has received awards such as iBest, Prêmio Influenciadores Digitais, and Meus Prêmios Nick.
Major “Você Sabia?” Partnerships
Over the years, the channel has collaborated with global brands such as:
- Amazon, Adidas, Pfizer, Itaú
- Government of Dubai, Ambev, Binance
- Paramount, Warner, Disney, Gillette, Google, Nissan, Colgate
These collaborations highlight the channel’s strong market credibility and long-standing reputation as a trusted source of engaging and reliable content.
About Ana Gaming and the 7K Brand
Ana Gaming is an ecosystem that brings together leading online entertainment and sports betting brands: 7K (7k.bet.br), Cassino (cassino.bet.br), and Vera (vera.bet.br). Founded in 2024, the company has grown rapidly through innovation and a focus on delivering a high-quality user experience.
The collaboration with “Você Sabia?” marks another step in strengthening 7K’s reputation as a brand that unites gaming, education, and technology within a single digital ecosystem.