Blask Launches New Trends Mode for iGaming Analytics
The analytics platform Blask has added a new Trends mode to its index for tracking market trends.
Features of the Trends Mode
This new tool smooths out short-term fluctuations caused by promotions and events, highlighting the overall market direction with color indicators:
- Green — market growth
- Maroon — market decline
The mode analyzes data from 85 markets with hourly updates, assessing trend strength on a scale from -100 to +100.
Comparing Daily and Monthly Dynamics
Users can determine whether changes are due to short-term events or reflect a long-term trend:
| Period | Analysis Purpose | Example Use |
|---|---|---|
| Daily Dynamics | Identify short-term spikes | Tournament finals, major sponsorship deals |
| Monthly Dynamics | Identify structural changes | Overall market direction and long-term trends |
Benefits of Using Blask Trends
- Distinguish event-driven spikes from real market changes
- Hourly data updates
- Ability to analyze a wide range of markets
- Easy visualization through color indicators
Getting Started with Trends Mode
To use the tool, simply log in to the Blask platform and select Trends mode. The interface allows you to quickly assess the current trend strength and compare data across different periods.
Learn more about the platform features on the official Blask website.
Tips for Effective Use
- Monitor trend line color changes to respond promptly to the market
- Compare events with historical dynamics for accurate impact assessment
- Use the -100 to +100 scale for quantitative analysis of changes
Conclusion
Blask’s Trends mode is a practical tool for analyzing long-term iGaming trends. It helps separate short-term fluctuations from structural changes, providing transparency and precise analytics.