Shutting Down BanzaiBet: Why Banzai Partners Are Shifting Focus

Banzai Partners are discontinuing their BanzaiBet product. According to the CEO, the company plans to focus on traffic generation for other operators, with a particular emphasis on Mostbet.
Why BanzaiBet Is Being Shut Down
Despite steady growth, strong traffic, impressive registration and deposit numbers, and high conversion rates, the company has decided to close the project. While this may seem counterintuitive, the decision is rooted in long-term strategic thinking.
What Went Well:
- Consistent registration and deposit performance
- Strong affiliate partnerships
- The offer converted exceptionally well
Why It’s Still Being Closed:
- The project was demanding increasing resources — both human and financial
- It lacked the scalability they were aiming for
- The strategic focus has shifted to more promising directions
As the CEO explained, the project wasn’t a failure. It simply wasn’t aligned with the company’s long-term vision. This isn’t a loss — it’s part of the journey and a valuable learning experience.
What’s Next: All Eyes on Mostbet
Banzai Partners are shifting their focus to affiliate collaboration with Mostbet — a direction that has already proven highly effective.
Banzai Partners have been working with Mostbet for over three years as a full-scale affiliate team with more than 100 team members. They’ve built robust systems for:
- Traffic analytics
- Risk management
- Marketing strategy
- Deep industry expertise
This isn’t about trial and error — this direction is already delivering results and offers strong potential for scale.
New Ventures and Future Plans
Banzai Partners aren’t stopping here. New products are already in development:
- Some will follow a B2B model
- Others will be based on performance-driven solutions
More details on these initiatives will be shared in a separate update.
The BanzaiBet Experience: A Key Milestone
Shutting down the project isn’t the end — it’s an opportunity to move forward with deeper market insight. As the team emphasized, every experience matters: it shapes the team and paves the way for future achievements.
The CEO noted that becoming a successful entrepreneur often means having to shut down a few projects. BanzaiBet was one of those important steps.
Conclusion
BanzaiBet delivered solid results but didn’t align with the company’s long-term strategy. Now, Banzai Partners are doubling down on what’s already working — their affiliate efforts with Mostbet and the development of new ventures.
The project is being phased out, but the company continues to move forward — strengthening its core and seizing new opportunities.