1xBet Signs UFC Fighter Carlos Prates

Operator 1xBet signed Brazilian UFC welterweight fighter Carlos “The Nightmare” Prates as a brand ambassador.

Partnership Details

Ambassador Role

Carlos Prates will represent the 1xBet brand under an ambassador agreement. The company continues to expand its partnerships with athletes from the mixed martial arts scene.

Deal Terms

The value and duration of the agreement have not been disclosed. Official contract details have not been specified.

Deal Context

Fighter Selection

Carlos “The Nightmare” Prates competes in the UFC welterweight division and represents Brazil. His signing reflects the brand’s interest in fighters with active careers in the promotion.

Marketing Strategy

The appointment of a new ambassador is part of 1xBet’s strategy to promote the brand through partnerships with athletes and engagement in the sports industry.