1win launches charitable Telegram seeding campaign

On January 31, operator 1win launched a seeding campaign across Telegram channels featuring a video created in collaboration with streamer Evelone, in which he reported the donation of food and medicines to animal shelters in Serbia.

1win’s Telegram campaign

The promotional video was distributed across Telegram channels in a native seeding format.

In the video, streamer Evelone spoke about the brand’s charitable initiative aimed at supporting animal shelters.

Video content and format

The message focused on the delivery of food and medicines to shelters located in Serbia.

The information is confirmed by the text of the posts, although no specific details were provided regarding the volume of aid or the names of the organizations involved.

Brand charity initiatives

Campaign slogan

The campaign was carried out under the slogan “warmth inside — warmth around”.

Previous initiatives

The current campaign became the fourth similar charitable initiative by the 1win brand.